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BasicsWhat a Stock Calculator Doesn't Tell YouFive things the number leaves outHow a hypothetical return is calculated, and what dividends, inflation, fees, behavior and timing do to it.Published Sep 19, 2026 · Updated Oct 3, 2026 · 3 min readBasicsWhen Should I Start Investing?Every start year since 1994 gainedThe usual first steps, why starting early matters, and what different starting years produced.Published Oct 3, 2026 · 3 min readMarket historyBuying at the Top: What Happened Next2 to 12 years to recoverFour times the market peaked right before a crash, and what happened to $10,000 bought that day.Published Sep 23, 2026 · Updated Oct 3, 2026 · 3 min readCompany storiesOne $1,000 Apple Investment, Through Every iPhone Launch$1,000 → $114,439One $1,000 investment at the first iPhone, followed through every iPhone announcement since.Published Sep 26, 2026 · Updated Sep 29, 2026 · 2 min readCompany storiesOne $1,000 BlackBerry Investment, Through Every Phone Launch$1,000 → $306One $1,000 investment at the 2006 Pearl launch, followed through every BlackBerry phone.Published Sep 29, 2026 · 2 min readCompany storiesShould You Just Buy the Companies Everyone Knows?5 of 10 beat the index2016's ten biggest companies, and ten famous names today, against an S&P 500 fund.Published Oct 1, 2026 · 2 min read